Responsible Media For the Global Peace and Sustainable Development’ Memorandum

The ‘Responsible Media For the Global Peace and Sustainable Development’ Memorandum was approved in Belgium on October 21, 2018. Marina Volynkina and Barbara Dietrich, co-founders of the Peace 50 community, were first to sign it. It is symbolic that the event took place at the Living Tomorrow cultural centre. 

The information environment has a significant impact on the consciousness of modern people. People’s perception of the world and inner state depend on what content they ‘consume’. In the pursuit of the best ratings, many media prefer broadcasting shocking and provocative information. That leads to the formation of chronic stress and increased social aggression. At the same time, many things in the world depend on what people think, speak, and write about, on what thoughts and emotions fill them.


People under strong stress are not capable of self-development. The society torn by conflicts and suppressed by fears can’t address global problems effectively. Thus, a harmonious world is impossible without socially responsible media. 

Every living person’s mission is to preserve peace on our planet. It can only be achieved with soft power. Not only actions but also words play an important role in that.


Women making up 52% of the world’s population are the main source of that soft power. Deep kindness in their hearts gives birth to the desire to pass over a prosperous and healthy in all possible meanings planet to their children. They see their task in bringing up a generation capable of unconditional love and creation. A new culture of thinking and acting is needed to ensure the preservation of peace and sustainable development of the world. That culture is impossible without the ecology of the information space. 

The media largely shape consciousness and form attitudes and actions of modern people. It is important that the media not only reflect the picture of the world objectively but also demonstrate ideas and initiatives contributing to sustainable development.


That is why the members of the Peace 50 community put much effort into the formation of a single communication space based on universal human values. Not only media representatives, news agencies, independent bloggers, or newsmakers but also every person can contribute to this process. 

The main values reflected in the Memorandum are: 

  • social optimism;
  • willingness to build a better future for present and future generations;
  • inner kindness and peacefulness;
  • commitment to sincere inspiring communication and sharing of experience;
  • understanding the necessity of cultural development and preserving traditions. 


Today, in the era of digitalisation, social media, and the internet, every person is a transmitter of information.  The way how people perceive the world, what they think about, and what they pay attention to depends on the content they publish. 

The Memorandum calls upon all concerned people to take responsibility for the information they transmit to society, to share more useful and creative content rather than destructive.


Anyone sharing the ideas outlined in the document can place the symbol of the responsible journalism movement on their online resources or printed publications. This will be an indicator of civil responsibility and belonging to the new trend in the mass media. 

The Memorandum has already been signed by famous persons including: 

  • Gülden Türktan, the Founder and the First President of W20 (Turkey);
  • Sehar Kamran, Senator of the Islamic Republic of Pakistan, President of the Centre for Pakistan and Gulf Studies (Pakistan);
  • Myonghee Kim, Doctor of Economics, Professor, and Advisor of Asia Pacific Women's Information Network Center of Sookmyung Women’s University (South Korea);
  • Barbara Dietrich, CEO of Diplomatic World magazine (Belgium);
  • Vanda Gagiano, Honorary President of Free State Women Agricultural Union in South Africa (Republic of South Africa);
  • Shirley Bahula-Ermias, President and CEO of SFT Gas & Oil Trading LLC and the General Director of BRICS Oil & Gas and BRICS Energy in the Russian Federation (Republic of South Africa);
  • Purnima Anand, President of the BRICS International Forum (India);
  • Santosh Kukreja, Director of the St. Petersburg Brahma Kumaris Centre, Director of the Divine Light cultural group (India);
  • Jiko Luveni, Speaker of the Parliament of the Republic of Fiji (Fiji);
  • Bettina Pfleiderer, President of the Medical Women´s International Association, Professor (Germany);
  • Karin van Mourik, FCEM World Secretary General (Germany);
  • Saltanat Rakhimbekova, Chairperson of the Management Board of the Association of Legal Persons ‘Coalition for a Green Economy and Development G-Global’, Chairperson of the Presidium of the Association of Legal Persons ‘EXPO&WOMEN’ (Kazakhstan);
  • Marissa Platon Magsino (del Mar), Chairperson of Millicent Production, Anchorwoman (Philippines);
  • Irina Viner, Head Coach of the Russian national team in rhythmic gymnastics, President of the Russian Rhythmic Gymnastics Federation (Russia);
  • Marina Volynkina, Head of the Global Women Media news agency (Russia);
  • Anastasia Ptukha, PhD in Physics and Mathematics, Rector of the Academy of the All-Union Society of Inventors and Rationalizers (Russia);
  • Anna Wolf, PhD, economist, analyst at the Ifo Institute for Economic Research Munich, aide to the former President Dr. Wolfgang Thierse (Germany);
  • Joynicole Martinez, PhD, PhD in Medicine, CEO of The Alchemist Agency, Director of Research & Development at World Women Foundation (USA);
  • Ludmila Stangl, Founder and owner of EMW and GT Service companies (Germany);
  • Marina Mishunkina, First Deputy Director General of the Argumenty i Fakty Publishing House (Russia);
  • Marina Spirande, Professional lifecoach, author of the book ‘Mindsurfing. Conciousness Techniques for a Happy Life’ (Russia);
  • Marleen Wauters, Founder of the Prevention Information Network and Pancreas Community non-profit organisations (Belgium);
  • Nupur Tron, Founder and Director General of the Foundation Frison Horta (India);
  • Pick Keobandith, PhD, Founder and International Director of Inspiring Culture (Laos-France);
  • Sati Mata, PhD in Psychology, President of the Association of Himalayan Yoga of Pilot Baba, Founder of the International Academy of Himalayan Siddha Yoga and Human Self-Fulfillment, author of 15 books about spiritual development and self-improvement (Ukraine-India);
  • Svetlana Landa, Founder and Head of the Style of Life Academy international coaching centre, co-founder of the Women’s Leadership Forum community (Russia);
  • Ulrike Bolenz, Artist (Belgium-Germany);
  • Martina Zografski, Promoter of the HerzensKinder e.V. charity association (Germany);
  • Yelizaveta Bi-II, Founder and idea initiator of the company on concept developments ‘Always Beautiful’, entrepreneur (Russia);
  • Ianina Cosari, Entrepreneur and charity figure (Belgium);
  • Anna Kurilenko, Psychoanalyst (Russia);
  • Christine Vertente, Financier (Belgium);
  • Concetta Spitaleri, Floral artist, creative entrepreneur (Italy);
  • Louisa Burnett-Hall, Famous artist (France);
  • Monique De Decker, Sri Lankan Consul to Belgium (Belgium);
  • Michael Lewis-Anderson, Baker, cake designer to the royal court of Belgium (Belgium);
  • Dieter Brockmeyer, Expert in the sphere of media and innovations, co-founder of the Diplomatic World Institute, publisher in the Diplomatic World Magazine, author of many books and articles for magazines (Belgium);
  • Cornelia von Wülfing, The Paramount Queen of SASADU Traditional Areas, Volta Region (Ghana).
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